Full Schedule

Merrin Fellows Seminar
JCC Association Staff: Jodi Sperling and Lonny Friedman

Merrin Fellows Breakfast
JCC Association Staff: Jodi Sperling and Lonny Friedman

Merrin Fellows Seminar
JCC Association Staff: Jodi Sperling and Lonny Friedman

Merrin Fellows Luncheon
JCC Association Staff: Jodi Sperling and Lonny Friedman

Merrin Fellows Seminar
JCC Association Staff: Jodi Sperling and Lonny Friedman

JWB Jewish Chaplains Council Welcome
JCC Association Staff: Rabbi Barry Baron

Merrin Fellows and Alumni Seminar
JCC Association Staff: Jodi Sperling and Lonny Friedman

Candlelighting and Kabbalat Shabbat
JCC Association Staff: Dr. David Ackerman

Shabbat Dinner (pre-registration required)

Merrin Fellows and Alumni Seminar
JCC Association Staff: Jodi Sperling and Lonny Friedman

Continental Breakfast (pre-registration required*)
JCC Association Staff, Merrin Fellows and Alumni, JWB & guests

Orthodox Shabbat Services
Led by JWB Chaplains

Egalitarian Shabbat Services
Led by David Ackerman

Merrin Fellows and Alumni Seminar
JCC Association Staff: Jodi Sperling and Lonny Friedman

Kiddush

JWB New Chaplains Orientation and Lunch (by invitation)
JCC Association Staff: Rabbi Barry Baron

Shabbat Lunch (pre-registration required)

Merrin Fellows and Merrin Fellowship Network Seminar
JCC Association Staff: Jodi Sperling and Lonny Friedman

Merrin Fellows and Alumni Dinner

JWB Jewish Chaplains Council Dinner

Jewish Learning
JCC Association Staff: Dr. David Ackerman

Havdallah
JCC Association Staff: Dr. David Ackerman

Esther Leah Ritz Emerging JCC Leaders Opening Program and Dessert Reception (must be Esther Leah Ritz Awardee to attend)
Meet fellow Esther Leah Ritz Emerging JCC Leaders Awardees and learn about program details.
Chair, Meryl Ainsman, Pittsburgh, PA
JCC Association Staff: Dori Denelle

Biennial 2012 Welcome Dessert Reception and Registration

Continental Breakfast
JCC Association Staff and Merrin Fellows

Biennial Registration Open

Esther Leah Ritz Emerging JCC Leaders Institute (must be Esther Leah Ritz Awardee to attend)
JCCs Build Excellent Leaders, Leaders Build Strong Communities
Chair: Meryl Ainsman, Pittsburgh, PA

Session 1: What does it mean to be an inspirational leader? How do we motivate others and create followers? Can we ignite passion in others to bring out the best in those around us? Using Jewish text and historical figures, we will explore the meaning of inspirational leadership.
Presenter: Dr. Erica Brown, scholar-in-residence, Jewish Federation of Greater Washington

Session 2: A Dialogue with Allan Finkelstein, president and CEO, JCC Association

Session 3: Creating a Vision for the Future: Leadership through Collaborative Art (other Biennial delegates welcome) How do you define success for your community? How do you set priorities? How will you focus and lead your constituents? Cultivate your vision of best practices and leadership through a unique collaborative art process. Working with master-class artist and facilitator Jay Schlossberg-Cohen, you are invited to create a shared vision, to think “outside the box”, develop a shared vocabulary, and craft a community art project together.

Session 4: Leadership through a Jewish Lens (luncheon for Esther Leah Ritz Emerging Leaders)
Presenter: Dr. David Ackerman, director, JCC Association’s Mandel Center for Jewish Education
JCC Association Staff: Dori Denelle, Janet S. Elam, Leah Garber, Randy Lutterman

JWB Jewish Chaplains Council Plenum (by invitation)
JCC Association Staff: Rabbi Harold Robinson

JCC Association Board Breakfast

JCC Association Board Meeting
Chair: Paula L. Sidman
JCC Association Staff: Allan Finkelstein

Merrin Fellows and Alumni Seminar
Chair: Paula L. Sidman
JCC Association Staff: Jodi Sperling and Lonny Friedman

Incoming Presidents: Where Do I Begin? (for incoming JCC presidents taking office on or before April 1, 2014)
What all presidents wish someone told them before they became president. We will review the complexities of the first 30 days in office, as well as what to expect in the months before.
Chair: Marc B. Merklin, past president, Jerry Shaw JCC of Akron, OH
Presenters: Alan Goldberg, vice-president, JCC Association, New York, NY
Suzanne Albin Tucker, president, JCC of Central NJ, Scotch Plains, NJ
JCC Association Staff: David Ackerman

Merrin Fellows and Merrin Fellowship Network Workshop
JCC Association Staff: Jodi Sperling and Lonny Friedman

SEMINARS I

Advanced Leadership Seminar: Being a Sage at Any Age
(for past presidents of JCCs and JCC Association board members)
Chair: Alan P. Solow, Chicago, IL
Presenter: Alvin Mars
Panel, past chairs of JCC Association:
Ann P. Kaufman, Houston, TX
Jerome B. Makowsky, Memphis, TN
Alan P. Solow, Chicago, IL
JCC Association Staff: Alan Goldberg

Presidents and Executive Directors: Leadership through a Jewish Lens
(must be a JCC president, incoming president, or executive director to attend)
Learn about what’s currently happening in our JCC Movement and engage in dialogue with one of the most innovative and visionary leaders in today’s Jewish world, Dr. Erica Brown. The conversation will focus on how we lead and use Jewish values to inform our leadership style and decision-making.
Chair: Robin Frederick, Stamford, CT
Presenters: Dr. Erica Brown, scholar-in-residence, Jewish Federation of Greater Washington
Allan Finkelstein, president, JCC Association
Paula Sidman, chair, JCC Association
JCC Association Staff: Gary S. Lipman

Building Community Outside Your Walls: Reel Abilities—How Film Offers the Opportunity to Connect and Collaborate
Using the unique vehicle of the ReelAbilities Film Festival, learn how to build community outside your walls, create new partnerships, and invite new constituents to engage with you. Find out how partnering and hosting with other institutions builds bridges, increases traffic, and impacts community in a very special way.
Chair: Mary Rita Weisserman, Dayton, OH
Presenters: Ariana Cohen-Halberstam, Film Program Associate, ReelAbilities Film Festival, Israeli Film Center at JCC in Manhattan
JCC Association Staff: Randy Lutterman and Miriam Rinn

Building a Vision for the Future — A Collaborative Art Workshop
(open to all – this class will join Esther Leah Ritz Emerging JCC Leaders)
How do you define success for your community? How do you set priorities? How will you focus and lead your constituents? Cultivate your vision of best practices and leadership through a unique collaborative art process. Working with master-class artist and facilitator Jay Schlossberg-Cohen, you will create a shared vision, develop a shared vocabulary, and craft a community art project together.
Chair: Meryl Ainsman, Pittsburgh, PA
Presenters: Jay Wolf Schlossberg-Cohen, Rebuilding Thru Art Project Director, and Community Artist
JCC Association Staff: Randy Lutterman

JCC Association FRD Committee
Chair: Noreen Gordon Sablotsky, Miami, FL
JCC Association Staff: Jerry Wische

FRD Cohort: You Don’t Get It If You Don’t Ask: The Art of the Ask
Most people have little if any experience asking for money and often feel out of their element when they try to do so. In this session, you will learn how to “tell the story” and how to ask anyone for any amount for any purpose.
Chair: Roslyn Haikin, Houston, TX
Presenter: Jeff Metz, Bloom Metz Consulting
JCC Association Staff: Ziva Davidovich

JCC Association Finance Committee Meeting
Chair: Stephen Seiden, Livingston, NJ
JCC Association Staff: Bob Kimsal

Merrin Fellows and Alumni Seminar
JCC Association Staff: Jodi Sperling and Lonny Friedman

JCC Association Staff Lunch

JCC Association New Board Members Luncheon
Chair: Paula L. Sidman, Boston, MA
JCC Association Staff: Allan Finkelstein

Jewish Experiential Leadership Institute (JELI) Lunch
JCC Association Staff: Joy Brand

JCC Association Graduate Scholars Lunch (by invitation)
JCC Association Staff: Joy Brand

KEYNOTE PLENARY
Welcome
Paula L. Sidman, chair, JCC Association
Gary Jacobs, Biennial chair, San Diego, CA
Lisa Herman, Morton Katz and Kathy Shepard, New Orleans JCC co-chairs

D’var Torah – Rabbi Ethan Linden, Shir Chadash Conservative Congregation, New Orleans, LA

JCC Maccabi Games 30th Anniversary
Presenter: Ed Cohen, Boca Raton, FL

The Morton L. Mandel Jewish Educational Leadership Award
Presenter: Morton L. Mandel, Cleveland, OH
Recipient: Alvin Mars, original director, Mandel Center for Jewish Education

Seizing the Moment!
Allan Finkelstein, president and CEO, JCC Association

Keynote Address: Leading with Mission
Keynote Presenter: Dr. Erica Brown

JCC Association Staff: Arnie Sohinki

J’s STAKE HOUSE
Featuring the menu of JCC Association programs and services available to all JCC stakeholders. Find out everything you can take advantage of as an affiliated JCC. There’s more than you know!
Chair: Ruth Fletcher, Los Gatos, CA
JCC Association Staff: Janet S. Elam

See the full menu

JWB Jewish Chaplains Council — Breakouts by Movement
JCC Association Staff: Rabbi Barry Baron

Reform
 
 
Conservative
 
 
Orthodox

Jewish Experiential Learning Initiative (JELI)
JCC Association Staff: Joy Brand

EXHIBIT HALL OPEN

Orthodox Mincha/Maariv Services
Led by JWB Jewish Chaplains Council

Egalitarian Mincha/Maariv Services
Led by JWB Jewish Chaplains Council

World Confederation of JCCs Orientation for International Delegates (by invitation)
Chairs: Jane Gellman, Milwaukee, WI and Ishie Gitlin, Mexico City
World Confederation of JCCs Staff: Smadar Bar Akiva

Conference-wide Honorees Reception

Presenters:
Meryl Ainsman, chair, Esther Leah Ritz Emerging JCC Leaders, Pittsburgh, PA
Edward Cohen, chair, JCC Maccabi Games, Boca Raton, FL
Ronald L. Leibow, past recipient, Frank L. Weil Military Award, Los Angeles, CA
Jerome B. Makowsky, honorary chair, JCC Association, Memphis, TN
Marc Terrill, president, Associated Federation, Baltimore, MD

Honorees:
Alvin Mars, 2012 Morton L. Mandel Jewish Educational Leadership Award
Alan P. Solow, 2012 Frank L. Weil Award
Louis (Buddy) Sapolsky, 2012 Florence G. Heller Award
Noreen Gordon Sablotsky, 2012 Frank L. Weil Military Award
Rear Admiral Herman A. Shelanski, 2012 Jewish Military Leadership Award
Esther Leah Ritz Emerging JCC Leaders
JCC Maccabi Games® and JCC Maccabi ArtsFest® Host Communities

Dinner on Your Own

World Confederation of JCCs Shared Cost Dinner (by invitation)

JWB Jewish Chaplains Council Dinner (by invitation or pre-registration)
(Buses leave from 2nd side door in lobby)
Casablanca Restaurant, 3030 Severn Avenue, Metarie, LA 70002-4845

Orthodox Shacharit Services
Led by JWB Chaplains Council

Egalitarian Shacharit Services
Led by JWB Chaplains Council

Morning Fitness — Zumba Fitness® Party “Feel the Music” Experience
Zumba is no longer the best kept secret in town. It’s a global fitness revolution with more than 12 million Zumba enthusiasts all over the world – dancing and partying to the Zumba beat. Since 2001, the Zumba program has spread like wildfire, and has become the single most influential trend in the fitness industry. Why? Because it’s the best and healthiest party around. Experience the Latin rhythms and sexy beats that no other fitness program offers. Experience new choreography and a non-stop, get-down-and-dance, calorie burning, high-energy workout. Feeling the music and getting fit never felt so good!
Instructor: Vanessa Lupercio
JCC Association Staff: Anthony Slayen

Morning Fitness — Run Around New Orleans
JCC Association Staff: Steve Becker

Registration & Host Community Hospitality
Tell us what you are thinking at our testimonial booth.

Continental Breakfast
The Testimonial Booth is open. Tell us what you think!

Presidents and Executives Directors Breakfast (must be a JCC president, incoming president, or executive director to attend)
Join two outstanding executives, one from a JCC and one from his Federation, as they share their experiences in building a collaborative partnership. Then talk with a long-time JCC executive and his current board chair as they discuss building and strengthening the lay/professional partnership.
Chair: Robin Frederick, Stamford, CT
Presenters: Buddy Sapolsky, executive director of the JCC of Greater Baltimore
Mark Terrill, president of The Associated: Jewish Community Federation of Baltimore
Ken Light, president and CEO of the Tucson JCC
Tom Warne, board chair of the Tucson JCC
JCC Association Staff: Gary S. Lipman

Canadian JCCs (by invitation)
JCC Association Staff: Arnie Sohinki

Delegation Photo Opportunity / Testimonial Video Booth
Take a photo with your delegation at our photo ops booth, then tell us what you are thinking at our testimonial booth

JCC Association Investment Committee Meeting
Chair: Brian Kriftcher
JCC Association Staff: Bob Kimsal

World Confederation of JCCs Breakfast (open to all Biennial delegates)
Come listen to unique accounts of personal Jewish journeys from around the world.
Chair: Cheryl Fishbein, New York, NY
World Confederation of JCCs Staff: Smadar Bar Akiva

Merrin Fellows and Alumni, JELI, and Graduate Scholars Breakfast
Chair: Stephenen L. Bayer, West Hartford, CT
Presenter: Dr. Erica Brown, scholar-in-residence, Jewish Federation of Greater Washington
JCC Association Staff: Jodi Sperling

FRD Cohort 2: Become a Social Media Expert in 60 Minutes
Learn how to get on the social media bandwagon and why it is important. Get started using all of the basic services and learn about a free monitoring tool. You will leave with an understanding of why Twitter, Facebook, and Hootsuite are important for your organization and how to use them all. If you have been waiting to get involved in social media, now is the perfect time!
Chair: Michael Segal, Miami, FL
Presenter: Bridget Brandt, director of marketing, Nonprofit Solutions, Sage Business Solutions
JCC Association Staff: Ziva Davidovich and Jerry Wische

Esther Leah Ritz Emerging Leaders Breakfast and Seminar (must be Esther Leah Ritz Awardee to attend)
Building and Enhancing Your Leadership Skills
What are the top 10 competencies needed to be a successful JCC leader? How do we balance competing demands as leaders? This session focuses on our own leadership skills and will show us how to cultivate those that enable our JCCs to thrive.
Chair, Meryl Ainsman, Pittsburgh, PA
Presenter: Noa Peri-Jensch, founder and principal of The Global Momentum
JCC Association Staff: Dori Denelle

AMUTA Annual General Assembly (by invitation only)
Chair: Paula L. Sidman
JCC Association Staff: Leah Garber

JWB Jewish Learning — Chaplains
JCC Association Staff: Rabbi Barry Baron

JWB Jewish Learning — Lay Leaders
JCC Association Staff: Rabbi Barry Baron

Size-of-City Breakouts
Learn and share best practices from other JCCs in your size-of-city group. Take advantage of this rare opportunity to hear about the most successful programs, strategies and initiatives in JCCs today from the leaders of those JCCs.

Size of City — Intermediate
Chair: Stephen Dorsky, Birmingham, AL
JCC Association Staff: Alan Goldberg

Size of City — Large-Intermediate (Group 2)
Chair: Brian Kriftcher, Stamford, CT
JCC Association Staff: David Posner

Size of City — Large-Intermediate (Group 1)
Chair: Alvin M. Pesachowitz, Falls Church, VA
JCC Association Staff: David Ackerman

Size of City — Large
Chair: Marvin Gelfand, Los Angeles, CA
JCC Association Staff: Janet S. Elam

Size of City — Metro (Group 2)
Chair: Susan R. Diamond, San Francisco, CA
JCC Association Staff: Gary S. Lipman

Size of City — Metro (Group 1)
Chair: J. Victor Samuels, Houston, TX
JCC Association Staff: Jordan Shenker

JCC Association Graduate Scholars Program
JCC Association Staff: Joy Brand

Jewish Experiential Leadership Institute (JELI)
JCC Association Staff: Joy Brand

JWB Jewish Chaplains Council
Jewish Movements and the Military
JCC Association Staff: Rabbi Barry Baron

Refreshment Break and Visit the Vendors
Please support our vendors. They are here only for a short time, so go take a look now.
Take a photo with your delegation at our photo ops booth, and tell us what you are thinking at out testimonial booth.

KEYNOTE PLENARY
Chair: Gary Jacobs, San Diego, CA

Recognizing Esther Leah Ritz Emerging JCC Leaders
Presenter: Meryl Ainsman, chair, Esther Leah Ritz Emerging JCC Leaders

Frank L. Weil Military Award
Presenter: Ronald L. Leibow, Los Angeles, CA
Recipient: Noreen Gordon Sablotsky, Miami, FL

Jewish Military Leadership Award
Presenter: Paula L. Sidman, Boston, MA
Recipient: Rear Admiral Herman A. Shelanski, Commander, Carrier Strike Group 10

Keynote Address: Becoming a Change Agent for Your Community
Introduction: Paul Barron
Keynote Speaker: Scott Cowen, president, Tulane University

JCC Association Staff: Arnie Sohinki

Buses depart for Service Project
Buses leave from 2nd side door in the Lobby. (pre-registration required)
Boxed lunches distributed on the bus

Lunch & Other Events
Biennial Buffet Lunch
Exhibit Hall Open
Support the Vendors!
Photo Ops and Testimonial Booth Open (Court Assembly)
Take a photo with your delegation at our photo ops booth, then tell us what you are thinking at our testimonial booth.

Kivunim (By invitation. Please pick up your lunch at the buffet in Napoleon or Versailles Ballrooms)
Training for first-time executive directors.
Presenters: David Ackerman, director, Mandel Center for Jewish Education at JCC Association
Janet S. Elam, vice president and community consultant, JCC Association

Seminar Tracks
JCCs as Caring Communities: Building Community through Tikkun Olam
JWB-affiliated chaplains will use Jewish texts to explore how the idea of building community through performing Tikkun Olam has evolved in Jewish thought.

Track 1
Chair: Stephen L. Bayer, W. Hartford, CT
Presenter: Rabbi Brett Oxman, Air Force
JCC Association Staff: Janet S. Elam and Michael Rowland

Track 2
Chair: Jack Levy, Birmingham, AL
Presenter: Rabbi Emily Rosenzweig, Navy
JCC Association Staff: Alan Goldberg and Kelley Rainey

Track 3
Chair: Jeanne Tobin, Cleveland, OH
Presenter: Rabbi Melinda Zalma
JCC Association Staff: Andy Paller and Jordan Zarin

Track 4
Chair: Virginia A. Maas, Los Angeles, CA
Presenter: Rabbi Joshua Sherwin, Navy
JCC Association Staff: Steve Becker and Mark Horowitz

Track 5
Chair: David Wax, Rancho Santa Fe, CA
Presenter: Rabbi Heather Borshof, Army
JCC Association Staff: Ziva Davidovich and Jordan Shenker

Track 6
Chair: Jerome Spitzer, New York, NY
Presenter: Sarah Schechter, Air Force
JCC Association Staff: Leah Garber and Arnie Sohinki

JEWISH EXPERIENTIAL LEARNING INITIATIVE MENTORING

Seminar Tracks
JCCs as Caring Communities Part 2: Learning from Our Peers

Track 1 — Zikaron V’tikvah, Remembrance and Hope – The Butterfly Project
Learn about an interactive and educational project that memorializes the 1.5 million children who perished during the Holocaust and helps combat anti-Semitism and promotes tolerance.
Chair: Kenneth Jacobs, Jacksonville, FL
Presenters: Judy August, past JCC President and co-chair of the Levine JCC Butterfly Project, Levine Jewish Community Center, Charlotte, NC
Marni Eisner, director of development and social action, Levine Jewish Community Center, Charlotte, NC
JCC Association Staff: Janet S. Elam and Michael Rowland

Track 2 —Community Organizations’ Response to Disaster
Your JCC can be an anchor for your community in times of crisis. Explore ways to put precautionary measures in place and rebuild a community.
Chair: Arlene Fickler, Philadelphia, PA
Presenters: Arlene Barron, former executive director, New Orleans JCC
Leslie Fischman, executive director, New Orleans, JCC
Deena Gerber, executive director, New Orleans Jewish Family Service
Toni Weiss, past president, New Orleans JCC
JCC Association Staff: Alan Goldberg and Andy Paller

Track 3 — Turning Disabilities into Capabilities
Learn practical, established methods for creating a program for people with special needs at your JCC. Engage the entire community and encourage collaboration within departments.
Chair: Lisa Brill, Marcus Jewish Community Center of Atlanta
Presenters: Susie Davidow, director, Blonder Family Department for Developmental Disabilities, Marcus Jewish Community Center of Atlanta
Steven Cadranel, president, Marcus Jewish Community Center of Atlanta
Janel Margaretta Schwartz, chief development officer, Marcus Jewish Community Center of Atlanta
JCC Association Staff: Gary S. Lipman and Jordan Zarin

Track 4 — JCC Grows Healthy Communities
Gardens and other food projects can provide produce for your JCC and people in need, as well as teachable moments on healthier lifestyles, nature and ethical eating.
Chair: Thomas Mandel, Akron, OH
Presenters: Elyssa Hilton, board member, Shaw JCC of Akron, Akron, OH
Todd Rockoff, executive director, Shaw JCC of Akron, Akron, OH
JCC Association Staff: Steve Becker and Mark Horowitz

Track 5 — Greening for Good: Make Your JCC More Eco Friendly
Greening your JCC is good for the planet, your community, and your pocketbook. Explore environmental actions and programs and learn why stewardship is a Jewish value.
Chair: Howard F. Fine, San Francisco, CA
Presenters: Nathaniel Bergson-Michelson, director of strategic marketing and communications, JCC of San Francisco
Todd Braman, chief operating officer, JCC of San Francisco
JCC Association Staff: Ziva Davidovich and Jordan Shenker

Track 6— Serving the Underserved in Your Community
Social justice projects can enhance your JCC. Explore ways to mobilize volunteers to plan and run Days of Service with or without full-time staff.
Chair: Francine Zorn Trachtenberg, Washington, DC
Presenters: Mark Spira, chief development officer, Washington District of Columbia Jewish Community Center
Erica Steen, director of community engagement, Washington District of Columbia Jewish Community Center
Carole Zawatsky, CEO, Washington District of Columbia Jewish Community Center
JCC Association Staff: Leah Garber and Arnie Sohinki

JWB Jewish Chaplains Council — Chaplains Training Session
Staff: Rabbi Rabbi Barry Baron

JWB Jewish Chaplains Council — Lay Leaders Training Session
Staff: Rabbi Rabbi Barry Baron

Seminar Tracks
JCCs as Caring Communities

Track 1 — Zikaron V’tikvah, Remembrance and Hope – The Butterfly Project
Learn about an interactive and educational project that memorializes the 1.5 million children who perished during the Holocaust and helps combat anti-Semitism and promotes tolerance.
Chair: Kenneth Jacobs, Jacksonville, FL
Presenters: Judy August, past JCC president and co-chair of the Levine JCC Butterfly Project, Levine Jewish Community Center, Charlotte, NC
Marni Eisner, director of social action and development, Levine Jewish Community Center, Charlotte, NC
JCC Association Staff: Janet S. Elam and Michael Rowland

Track 2 —Community Organizations’ Response to Disaster
Your JCC can be an anchor for your community in times of crisis. Explore ways to put precautionary measures in place and rebuild a community.
Chair: Arlene Fickler, Philadelphia, PA
Presenters: Arlene Barron, former executive director, New Orleans JCC
Leslie Fishman, executive director, New Orleans, JCC
Deena Gerber, executive director, New Orleans Jewish Family Service
Toni Weiss, past president, New Orleans JCC
JCC Association Staff: Alan Goldberg and Andy Paller

Track 3 — Turning Disabilities into Capabilities
Learn practical, established methods for creating a program for people with special needs at your JCC. Engage the entire community and encourage collaboration within departments.
Chair: Lisa Brill, Marcus Jewish Community Center of Atlanta
Presenters: Susie Davidow, director, Blonder Family Department for Developmental Disabilities, Marcus Jewish Community Center of Atlanta
Steven Cadranel, president, Marcus Jewish Community Center of Atlanta
Janel Margaretta Schwartz, chief development officer, Marcus Jewish Community Center of Atlanta
JCC Association Staff: Gary S. Lipman and Jordan Zarin

Track 4 — JCC Grows Healthy Communities
Gardens and other food projects can provide healthy produce for your JCC and people in need, as well as teachable moments on nature and ethical eating.
Chair: Thomas Mandel, Akron, OH
Presenters: Elyssa Hilton, board member, Shaw JCC of Akron, Akron, OH
Todd Rockoff, executive director, Shaw JCC of Akron, Akron, OH
JCC Association Staff: Steve Becker and Mark Horowitz

Track 5 — Greening for Good: Make Your JCC More Eco Friendly
Greening your JCC is good for the planet, your community, and your pocketbook. Explore environmental actions and programs and learn why stewardship is a Jewish value.
Chair: Howard F. Fine, San Francisco, CA
Presenters: Nathaniel Bergson-Michelson, director of strategic marketing and communications, JCC of San Francisco
Todd Braman, chief operating officer, JCC of San Francisco
JCC Association Staff: Ziva Davidovich and Jordan Shenker

Track 6 — Serving the Underserved in Your Community
Social justice projects can enhance your JCC. Explore ways to mobilize volunteers to plan and run Days of Service with or without full-time staff.
Chair: Francine Zorn Trachtenberg, Washington, DC
Presenters: Mark Spira, chief development officer, Washington District of Columbia Jewish Community Center
Erica Steen, director of community engagement, Washington District of Columbia Jewish Community Center
Carole Zawatsky, CEO, Washington District of Columbia Jewish Community Center
JCC Association Staff: Leah Garber and Arnie Sohinki

International Leadership Forum (by invitation)
JCC Association in partnership with the World Confederation of JCCs (WCJCC) and the Israeli Association for Community Centers (IACC) is launching a new international leadership forum where JCC execs will have the opportunity to get to know other JCC execs from Israel, Europe and South America. This special forum will provide the opportunity to learn, share, consult and discuss with colleagues from different JCCs, which deal with similar challenges. This first encounter will provide a face-to-face meeting and will set the parameters for future meetings of this international Leadership Forum.
Chair: Harriet Blank, New Hope, PA
JCC Association Staff: Leah Garber

Biennial Bonanza/ Exhibit Hall Open — Vendor Time! / Award Winners & Delegation Photo Opportunity
Chair: Marvin Gelfand, Los Angeles, CA
Welcome to the Biennial Bonanza! Drop a ticket into the receptacle at each vendor booth in the Exhibit Hall to enter a raffle to win terrific prizes from our loyal vendors. Raffle prizes could include iPods, gift cards, Kindles and much more. The raffle tickets will be available starting Sunday evening at the opening cocktail party in the hall, and the winners will be picked at the Biennial Bonanza Monday evening. There will be meet and greets and photo ops with special guests such as Olympic Gold Medalist Lenny K, Subway spokesman Jared Fogle, and Israeli NBA player Omri Casspi.
JCC Association Staff: David Sobel

Biennial Bonanza Raffle Drawing
You must be present to win.

Orthodox Mincha/Maariv Services
Led by JWB Jewish Chaplains Council

Egalitarian Shabbat Services
Led by JWB Jewish Chaplains Council

Major Donors Reception (by invitation)
Chair: Noreen Gordon Sablotsky, Miami, FL
JCC Association Staff: Ziva Davidovich and Jerry Wische

JWB Jewish Chaplains Council Dinner (by invitation)
Buses leave from second side door on Lobby level
New Orleans JCC, 5342 St. Charles, Avenue

JCC Association Board Shared Cost Dinner

Morning Fitness — A Taste of Zumba®
A Taste of Zumba brings the fun back to fitness by combining high energy music with unique moves and combinations that allow Zumba participants to dance away their worries. Zumba is a fusion of Latin and International music and dance moves that create a dynamic, effective fitness system. It is based on the principle that a workout should be fun and easy to do, and it offers a complete breakdown of all basic rhythms and movements. Learn how to merengue, salsa, cumbia and reggaeton Zumba fitness style!
Instructor: Vanessa Lupercio
JCC Association Staff: Anthony Slayen

Morning Fitness
Basketball Clinic with Israeli NBA star Omri Casspi of the Cleveland Cavaliers
JCC Association Staff: Steve Becker

Exhibit Hall Open — Last Chance to Visit the Vendors

Orthodox Shacharit Services
Led by JWB Chaplains Council

Egalitarian Shacharit Services
Led by JWB Chaplains Council

Continental Breakfast
Photo Ops & Testimonial Booths open. Get a photo with your delegation.
Exhibit Hall Open — Last Chance to Visit the Vendors

Israel Task Force Pilot Program: The Importance, Challenges and Opportunities of Israel Engagement (by invitation)
Israel Task Force Pilot Program communities meet to discuss and learn with Avraham Infeld.
Chair: Larry Magid, Searingtown, NY
Presenter: Avraham Infeld, president emeritus, Hillel: The Foundation for Jewish Campus Life
JCC Association Staff: Leah Garber

Presidents’ Breakfast: Communicating Effectively with JCC Stakeholders (must be a JCC president or incoming president to attend)
Among the most important responsibilities of any JCC president is to communicate clearly with multiple constituencies, each with their own interests and priorities. Working with one of JCC Association’s most successful executive trainers, you’ll learn about different communications strategies, reading your audience and adapting your communications “on the fly” in response to the body language and verbal cues of your audience.
Chair: Robin Frederick, Stamford, CT
Presenter: Gina Hoagland, president, Collaborative Strategies, Inc.
JCC Association Staff: Gary S. Lipman

Esther Leah Ritz Next Generation JCC Leaders Breakfast Seminar with JCC Executives: Where do we go from here? (must be Esther Leah Ritz Awardee or JCC executive director to attend)
Now comes the real work — how do we take what we’ve learned back to our JCCs? After reviewing our key takeaways, participants will work with their executive directors/CEOs to craft a plan for new responsibilities back home. How will we put into practice what we’ve learned in the Esther Leah Ritz Emerging JCC Leaders Institute?
Chair: Meryl Ainsman,
JCC Association Staff: Dori Denelle

FRD Cohort 3: Cultivating a Culture of Fundraising at Your JCC?
It’s not my responsibility. I don’t know how to solicit. I don’t give enough to ask others. No matter what the excuse, the impact is the same: when board members don’t fundraise, the JCC suffers. In this interactive session, we will explore how to cultivate a culture of fundraising so that board members and other volunteers feel excited, inspired and confident asking for money.
Chair: Noreen Gordon Sablotsky, Miami, FL
Presenter: Deborah Grayson Riegel
JCC Association Staff: Ziva Davidovich and Jerry Wische

JCC Association Financial Sustainability Committee
Chair: Don Brodsky
JCC Association Staff: David Posner

Biennial Registration & Information Desk Open

Jewish Experimental Learning Institute (JELI)
JCC Association Staff: Joy Brand

JWB Jewish Learning (for JWB chaplains only)
JCC Association Staff: Rabbi Barry Baron

JWB Jewish Learning (for JWB lay leaders only)
JCC Association Staff: Rabbi Barry Baron

KEYNOTE PLENARY
Chair: Paula L. Sidman, chair, JCC Association

JCC Association Business Meeting
Nominating Committee Report: Alan P. Solow, past chair, JCC Association
Chair’s Report
Paula L. Sidman, Boston, MA
JCC Anniversary Awards Recognition

Introduction: Thom Mandel, Akron, OH
Jared Fogle, president, The Jared Foundation, Subway® spokesperson
CATCH/Discover @ the JCC

Keynote Address
Keynote Speaker: Rabbi Dr. Donniel Hartman
JCC Association Staff: Arnie Sohinki

Refreshment Break — Last Chance to Visit our Vendors!
Photo & Testimonial Booths Open
Take a photo with your delegation at our photo ops booth, and tell us what you are thinking at our testimonial booth!

SEMINARS II

Track 1 — Governance – Strategic Thinking and the Board
Do your board members talk more about the past and present than the strategic priorities facing your JCC? Building a strategic board require a change in culture so that service on the board really matters and every board member’s opinion counts. This session will provide you techniques to take on the challenges ahead and change the culture of the board and board meetings.
Chair: Eric Nislow, Owings Mills, MD
Presenter: Gina Hoagland, president, Collaborative Strategies, Inc.
JCC Association Staff: Alan Goldberg

Track 2 — Jewish Peoplehood: The Jews as a People, Myth or Reality?
In a post-modern era that sanctifies individualism and self-fulfillment, is it time to realize that the Jewish People is an anachronistic concept? Or are Jews worldwide still bound by vibrant, meaningful and long-lasting ties?
Chair: Howard T. Jacobson, Prairie Village, KS
Presenter: Avraham Infeld, president emeritus, Hillel: The Foundation for Jewish Campus Life
JCC Association Staff: Leah Garber
World Confederation of JCCs Staff: Smadar Bar Akiva

Track 3 — Social Media: How JCCs Can Thrive in the Age of Social Media
Hiring a social media coordinator is just the beginning. Social media is revolutionizing not only the way businesses communicate, but also how they operate. Learn what it takes for your JCC to thrive in the age of social media.
Chair: Dale T. Filhaber, Boca Raton, FL
Presenter: Chris Strom, director of new media, JCC Association
JCC Association Staff: Kelly Rainey and Chris Strom

Track 4 — Jewish Learning: Using Shabbat as an Engagement Strategy: The 92Y Shababa Program
Being open on Shabbat isn’t the same as celebrating Shabbat. Learn how one JCC, the 92nd St. Y, has created a buzz with its Shababa program.
Chair: Philip Schatten, New York, NY
Presenter: Karina Zilberman, director of Jewish family life and culture, 92Y, New York NY
JCC Association Staff: David Ackerman and Jordan Zarin

Track 5 — Financial Resource Development: Event Fundraising Best Practices
Events are a great way to raise funds, awareness, and community support. Unfortunately, many events fall flat, usually due to a lack of clear goals and preparation. Whether you are planning a simple event like a bake sale or a major event like a gala or walk-a-thon, the tips you learn during this session will help you make it wildly successful.
Chair: Edwin Goldberg, Louisville, KY
Presenter: Richard Dietz, Sage Nonprofit Solutions
JCC Association Staff: Ziva Davidovich and Jerry Wische

Track 6 — Discover @ the JCC: PREVENTION: The Answer to the American Obesity Epidemic
This session will review the epidemiology of the American obesity epidemic and highlight prevention strategies for improvement, particularly for younger children and their parents
Chair: Roslyn Haikin, Houston, TX
Presenter: Shreela Sharma, Ph.D., R.D., L.D., assistant professor, division of epidemiology, environmental health and genetics, University of Texas School of Public Health
JCC Association Staff: Steve Becker and Mark Horowitz

Track 7 — Competitive Advantage: How to Compete with Your Neighbors — What Works with Membership and Fitness
Models, What Does Not, and How Does Your JCC Compare?
Learn the latest fitness industry business and facility models; are they trends or fads? Who are your JCCs competitors and why? What are the cutting-edge strategies to compete in this market and what are the latest trends in the fitness business? Is your JCC really selling memberships or relationships? And why is retention so important?
Chair: Joyce Goldstein, Essex Fells, NJ
Presenter: Anthony Slayen, ACSM, assistant vice-president, health, wellness & membership services/Discover @ the JCC, JCC Association
JCC Association Staff: Andy Paller

Track 8 — Teen Engagement and Camping: Increasing Your Day Camp’s Profitability and Impact: Lesson from the Field

Our presenter was enlisted by UJA Federation of New York in the summer of 2011 to compare the way JCC day camps market themselves as compared to private day camps. In a time when it’s harder than ever to compete in the day camp environment, her research presents valuable lessons and tangible ways to differentiate your program, ensuring the long-term sustainability and success of your camp.
Chair: Sidney F. Miller, Columbus, OH
Presenter: Rosemary Ostmann, president, Rose Communications
JCC Association Staff: Lonny Friedman and Jody Sperling

Track 9 — Brand Development and Marketing: Connecting with Millennial Moms
The millennials (born between 1981-2000) are having babies! Moms of this generation are the main decision makers for their families, with big implications for JCCs. We will explore this vital cohort, and ways to connect with them.
Chair: Shirley Solomon, Boca Raton, FL
Presenters: Michael Rowland, strategic marketing consultant, JCC Association and Peter Shevenell, creative director, JCC Association
JCC Association Staff: Bob Kimsal, Michael Rowland, Peter Shevenell

Track 10 —Innovative Leadership for the 21st Century: Ratification Board No More
Rapid changes in American Jewish life require much more of us than understanding how to read a financial report. Through a look at the current landscape, Jewish text, the teachings of Harvard professor on adaptive leadership, Ron Heifetz, and JCC experience, take home new insights into innovative board leadership and build the team you need to lead.
Chair: Toby Rubin, San Francisco, CA
Presenters: Maya Bernstein, director of education and leadership initiatives, UpStart Bay Area
David Bryfman, director, Center for Collaborative Leadership
JCC Association Staff: Jordan Shenker

Track 11 — Leadership Development: If You Build It, Will They Come? Building Boards that Attract and Inspire 20s-40s
Learn how to use eight fundamental steps to build a strong, vibrant, and diverse board, which will attract and retain young professionals.
Chair: Steve Rubin, St. Paul, MN
Presenters: Deborah Grayson Riegel, MSW, PCC, MyJewishCoach.com
JCC Association Staff: Janet S. Elam

Track 12 — No JCC Is an Island: The Imperative of Social Enterprise
JCC Benchmarking has demonstrated that JCCs involved in bettering the lives of the entire community — both Jewish and not — not only affect the social good, but inspire deeper engagement from their members and participants. In this session, you will understand the power of social enterprise, learn about a compelling and replicable example, and consider how it can be used to attract and motivate baby boomers to participate with the JCC.
Chair: Stephen M. Kaufman, Houston, TX
Presenters: Kevin Trapani, president, The Redwoods Group
JCC Association Staff: Michael Gordon and David Posner

Elective – Washington View: The 2012 Elections and Likely Impact on the Jewish Community and Israel
What’s at stake for the Jewish community? A Washington insider describes where things stand in the presidential campaign and the competitive races to decide control of Congress.
Chair: Ronald L. Leibow, Los Angeles, CA
Presenter: Stephan Kline, associate vice president, public policy and national agency relations, Jewish Federations of North America, Washington, DC
JCC Association Staff: Gary S. Lipman

JWB Jewish Chaplains Council
Chaplain Support to CENTCOM AOR
JCC Association Staff: Rabbi Barry Baron

Biennial Conference-wide Luncheon
Ha’Motzi (blessing over bread)
Led by Merrin Fellows:
Jamie Skog, Denver
Rachel Rustin, San Antonio
Matt Korch, Seattle

Frank L. Weil Award
Presenter: Jerome B. Makowsky, Memphis, TN
Recipient: Alan P. Solow, Chicago, IL

Florence G. Heller Award
Recipient: Buddy Sapolsky, Baltimore, MD

Birkat Hamazon (blessing at the conclusion of a meal)
Led by JCC Association Graduate Scholars:
Anna Bronfman, Shorefront Y, Brooklyn, NY
Jason Goldstein, Addison-Penzak Jewish Community Center, Los Gatos, CA
Melissa (Missi) Jacobson, Washington University, St. Louis, MO
Sara Lewis, Kaplen JCC on the Palisades, Tenafly, NJ
Amy Schaaf, Marcus Jewish Community Center of Atlanta, GA
Elana Simon, University of Southern California

Preservation Hall Jazz Band

SEMINARS III

Track 1 — Governance: Ensuring Leadership Boards for Now and the Future
The board of the future must be strategic, deliberate, and team oriented. It takes more than nominating members to serve on your board of directors; building a board requires a 10 step process to identify the right people and give them the right reasons to become engaged with the board. Learn the action steps that will engage the board of the future.
Chair: Donald W. Brodsky, Houston, TX
Presenter: Ann F. Eisen, consultant for governance and leadership. former vice-president, governance consulting, JCC Association
JCC Association Staff: Alan Goldberg

Track 2 — Jewish Peoplehood: The Assault on Israel’s Legitimacy: Can this War Be Won?
Facing the challenge of the assault on Israel’s right to exist requires harnessing the Jewish establishment, fringe groups, grassroots movements, synagogues, and a diverse range of individuals. In this session, we will be discussing the make-up of this assault, emerging trends, best practices, and the potential for JCC Association to assume a leading role in the effort to combat it.
Chair: Cheryl Fishbein, New York, NY
Presenter: Eran Shayshon, director of national security & global affairs, Reut institute, Israel
JCC Association Staff: Leah Garber

Track 3 — Social Media: Opportunities for Your JCC in the Mobile Revolution
Benchmarking data revealed that 59 percent of JCC users and members have a smartphone. This percentage is growing every day and JCCs need to be ready to seize the opportunities of the post-PC world. Learn how mobile devices like the iPhone have the potential to impact not only your JCC’s marketing strategy, but also how it will operate.
Chair: Joyce D. Mandell, West Hartford, CT
Presenters: Alan Blank, director of marketing, Guidebook
Jeff Lewis, CEO and co-founder, Guidebook
Chris Strom, director, new media, JCC Association
JCC Association Staff: Miriam Rinn

Track 4 — The Jewish Identity Revolution: Understanding the 21st Century “J” in the JCC
This session will examine the 21st century challenges to Jewish identity (pluralism, technology, and individuality) and will suggest some new paradigms.
Chair: Marc B. Merklin, Akron, OH
Presenter: David Bryfman
JCC Association Staff: David Ackerman

Track 5 — Financial Resource Development: Launching and Growing Launching and Growing a Successful Annual Campaign
The annual campaign is often the foundation for all fundraising for an agency. This session will focus on strategy, implementation, donor cultivation and stewardship, along with ways to build a case for giving for what should be your agency’s most sustainable and largest annual fundraiser.
Chair: Harriet Blank, New Hope, PA
Presenter: Janel Margaretta Schwartz, chief development officer, Marcus JCC of Atlanta
JCC Association Staff: Ziva Davidovich and Jerry Wische

Track 6 — Discover @ the JCC: How the Fitness Industry Is Changing and What JCC’s Can Do About It
An industry thought leader and advisor to global fitness brands will share an overview of consumer, technology, and business-model trends. Learn how these trends are creating an evolution in facility business models and what is likely to occur in the next five years, how to assess your competitive position given this change, and how to create a plan to compete.
Chair: Stephen Seiden, Livingston, NJ
Presenter: Bryan O’Rourke, principal & CSO fitmarc, south central distributor for Les Mills™
JCC Association Staff: Steve Becker

Track 7 — Competitive Advantage: How to Compete with Your Neighbors — Leveraging the JCC Excellence: Benchmarking
Findings and Learning from Effective JCC Action Plans
With JCC Excellence: Benchmarking now in its seventh year, JCCs are increasingly looking to effectively use the data to develop an action plan for improving performance. This session will highlight the experiences, challenges, and successes of three executive directors who have used their Benchmarking results to drive change.
Chair: Rammy Rochman, Richmond Hill, ON
Presenters: Andy Paller, director, JCC Excellence: Benchmarking at JCC Association
Ellen T. Cole, executive director, Miles Nadal Jewish Community Centre, Toronto, ON
Myron Flagler, executive director, Jewish Community Alliance of Jacksonville, FL
Mark Shapiro, executive director, Harry & Rose Samson Family Jewish Community Center, Milwaukee, WI
JCC Association Staff: Anthony Slayen

Track 8 — Teen Engagement and Camping: How to Build Your JCC’s Membership and Menschlichkeit through Strategic Partnerships with JCC Association Overnight Camps
Recent research shows that over 70 percent of young Jewish leaders attended Jewish overnight camp, and that summers at camp lead to a significantly increased likelihood of living an engaged Jewish life as an adult. Given this, overnight camp families could be your greatest supporters and most involved members. Even if an overnight camp is not a part of your JCC, there are ways you can benefit from developing meaningful partnerships with affiliated overnight camps.
Chair: Howard F. Fine, San Francisco, CA
Presenter: Jodi Sperling, vice-president, director of the Merrin Center for Teen Services and Camping
JCC Association Staff: Lonny Friedman

Track 9 — Brand Development and Marketing: Building a Portable Brand
As people move to more distant neighborhoods, we can’t expect them to come to the same location for every program. We will explore marketing opportunities to bring your brand to them.
Chair: Francine Zorn Trachtenberg, Washington, DC
Presenters: Michael Rowland, strategic marketing consultant, JCC Association
Peter Shevenell, creative director, JCC Association
JCC Association Staff: Bob Kimsal, Michael Rowland, Peter Shevenell

Track 10 — Innovative Leadership for the 21st Century: Bringing an Entrepreneurial Mind and Skill Set into Your JCC
Join us to explore the role of innovation in Jewish history and how JCCs can create a culture that supports, encourages, facilitates and identifies opportunities for innovation. Explore principles that guide entrepreneurs in creating innovative and successful, customer-sensitive products and services. Learn how JCCs can partner with new Jewish organizations working to bring value to their community and innovation into their “business as usual.”
Chair: Toby Rubin, San Francisco
Presenters: Maya Bernstein, director of education and leadership initiatives, UpStart Bay Area
Barry Finestone, executive director, JCC San Francisco
Sophie Ross president, JCC San Francisco
Toby Rubin, CEO/founder UpStart Bay Area
JCC Association Staff: Jordan Shenker

Track 11 — Leadership Development: Is Your JCC in Jeopardy? Turn Your JCC Around through the Transformative Power of Leadership
Learn how the JCC of Dallas brought itself from the depths of despair to financial strength, without losing sight of its mission and core businesses.
Chair: Andrew L. Eisenberg, Boston, MA
Presenters: Carol Agronin, associate executive director, Aaron Family JCC of Dallas
Artie Allen, president, Aaron Family JCC of Dallas
Jack Baum, past chair, Aaron Family JCC of Dallas
JCC Association Staff: Janet S. Elam

Track 12 — Marshaling the Power of the Baby Boomer Generation
Baby boomers eager to improve their communities are a huge talent reservoir for JCCs. Tapping into that reservoir positions the JCC as a change agent, not only to serve society well, but to add to the value proposition of the JCC. Hear from a national leader of the movement to fully engage boomers, and learn about one specific example of them changing the face of healthcare in Denver, CO.
Chair: Michael Segal, Miami, FL
Presenters: Diana Doyle, program director, Community Experience Partnership, Rohnert Park, CA
James Gillis, program manager, Community Experience Partnership, Rohnert Park, CA
Barbara Raynor, managing director, Boomers Leading Change in Health, Denver, CO
JCC Association Staff: Michael Gordon and David Posner

Elective — Getting the Most Value Out of Your Website
JCCs continue to discover that website and Web strategy is paramount to success. This session focuses on proven practices to optimize your Web strategies.
Chair: Mary Rita Weissman, Dayton, OH
Presenter: Jeff Kline, president, Accrinet
JCC Association Staff: Kelly Rainey

JWB Jewish Chaplains Council Service Breakouts
Meetings for chaplains and military lay leaders by service branch.

Army (by invitation)

Navy (by invitation)

Air Force (by invitation)

VA (by invitation)

JCC Association Graduate Scholars with Allan Finklestein
JCC Association Staff: Joy Brand

PLENARY
JCCA Photo Exhibit — Zalmania — (Life in Stills film)
A moving award-winning Israeli documentary about a young man’s effort to save the historic photography shop run by his indomitable grandmother.
Presented in memory of Louise Silverman Zachs
Chair: Gary Jacobs, La Jolla, CA
Introduction: Carol Fogle Weintraub
Panel: Tamer Tal, director, Ben Peter, owner, The Photo Shop
Moderated by Allan Finkelstein, president, JCC Association

JCC Association Graduate Scholars Program
JCC Association Staff: Joy Brand

Jewish Experiential Leadership Institute (JELI)
JCC Association Staff: Joy Brand

Merrin Fellows Seminar
JCC Association Staff: Jodi Sperling and Lonny Friedman

JWB Chaplain’s Council Session — Chaplains Training Session
JCC Association Staff: Rabbi Barry Baron

JWB Chaplain’s Council Session — Lay Leaders Training Session
JCC Association Staff: Rabbi Barry Baron

Orthodox Mincha Services
Led by JWB Chaplains Council

Egalitarian Mincha Services
Led by JWB Chaplains Council

New Orleans JCC Host Community Event
Tipitina’s (in the French Quarter), 233 North Peters Street.
Shuttle bus from 2nd side door in lobby or easy 10 minute walk

Run Around New Orleans
Meet in Hotel Lobby
JCC Association Staff: Steve Becker

Continental Breakfast
Award Winners & Delegations Photo Opportunity. Testimonial Booth open — tell us what you are thinking.

Orthodox Shacharit Services
Led by JWB Chaplains Council

Egalitarian Shacharit Services
Led by JWB Chaplains Council

Biennial Information Desk Open

JCC Association Board Meeting & Breakfast
Chair: Paula L. Sidman

Size-of-City Breakouts
Discuss with other JCCs in similar size communities how to put the statement of principles and other key takeaway ideas from the Biennial into action at your JCC. Learn from other leaders how they have implemented concepts from the Biennial in the past, and share how to actualize these concepts at your JCC.

Size of City — Intermediate
Chair: Rammy Rochman, Toronto, ON
JCC Association Staff: Alan Goldberg

Size of City — Large-Intermediate
Chair: Dale Filhaber, Boca Raton, FL
JCC Association Staff: Dori Denelle

Size of City — Large
Chair: Marvin Gelfand, Los Angeles, CA
JCC Association Staff: Janet S. Elam

Size of City — Metro
Chair: Toby Rubin, San Francisco, CA
JCC Association Staff: Jordan Shenker

JCC Association Graduate Scholars
JCC Association Staff: Joy Brand

Jewish Experiential Leadership Institute (JELI)
JCC Association Staff: Joy Brand

Merrin Fellows and Alumni Seminar
JCC Association Staff: Jodi Sperling and Lonny Friedman

JWB Jewish Chaplains Council Session
JCC Association Staff: Rabbi Barry Baron

Five Important Initiatives to Help JCCs Move Forward:

Defining JCC Early Childhood Excellence
Drawing upon the strengths of An Ethical Start®, Sheva: JCCs of North America Early Learning Framework outlines a new, dynamic vision of excellence in Jewish early childhood education for all JCCs. Join us and learn about this important new initiative and how your JCC can become a Sheva learning community.
Chair: Maxine Freilich, Stamford, CT
Presenters: Maxine Freilich, Stamford, CT
Mark Horowitz, vice-president, early childhood and family engagement
JCC Association Staff: Mark Horowitz and Michael Rowland

JCC Governance: Is Your JCC on the Right Track? The New Governance Performance Survey “GPS”
The new Governance Performance Survey GPS helps set a direction for your board of directors and your JCC’s bylaws and policies. Written by lay leaders like you, the GPS allows JCC leadership to give your JCC a checkup, and helps the board and governance committee assess the health of the organization. Then you can determine what will make the board more productive. This is a hands-on workshop where participants will receive copies of the new Governance Performance Survey.
Chair: Virginia A. Maas, Beverly Hills, CA
Presenter: Ann F. Eisen, New Orleans, LA
JCC Association Staff: Dori Denelle, Alan Goldberg and Bob Kimsal

JCCs as Caring Communities
This session will summarize the work of the JCCs as Caring Communities Task Force, and will present recommendations to help your JCC improve its “caring quotient.”
Chair: Arlene Fickler, Philadelphia, PA
Presenters: Arlene Fickler, Philadelphia, PA
Dr. David Ackerman, senior vice-president and director, Mandel Center for Jewish Education
JCC Association Staff: David Ackerman and Janet S. Elam

Monetizing Engagement: Building a Financially Sustainable Model in the 21st Century
Membership currently constitutes the primary way most JCCs formally monetize and measure engagement in their communities. But membership as a metric of belonging is growing more limited in its community appeal. In this session, the work of a two-year task force about redefining membership and adding complementary ways of engagement will be presented, with concrete findings and recommendations.
Chair: Joyce Goldstein, Essex Falls, NJ
Presenters: Linda Russin, New City, NY
David E. Posner, vice-president, community consultant and director, Strategic Performance
JCC Association Staff: David Posner and Anthony Slayen

Talent Management Task Force — Who’s in Your Dugout?
What is talent management, why is it so important, and how do we move forward to ensure our JCCs have the right staff in place in the future? This session will help you take a look at your JCC’s professional team and give you ideas and suggestions to safeguard the future.
Chair: Andrew Eisenberg, Boston, MA
Presenters: Eric Nislow, Owings Mills, MD
JCC Association Staff: Joy Brand and Steve Becker

Jewish Experiential Learning Initiative (JELI)
JCC Association Staff: Joy Brand

JWB Jewish Chaplains Council Wrap-up
JCC Association Staff: Rabbi Barry Baron

JCC Association Graduate Scholars Program
JCC Association Staff: Joy Brand

Merrin Fellows Wrap-up
JCC Association Staff: Jodi Sperling and Lonny Friedman

World Confederation of JCCs Board Meeting
Chair: Jane Gellman, Milwaukee, WI
World Confederation of JCCs Staff: Smadar Bar Akiva

KEYNOTE PLENARY
Chair: Gary Jacobs, San Diego, CA

Invitation to 2014 JCCs of North America Biennial
Introduction: Robin Frederick, Stamford, CT
San Diego, CA

Keynote Address
Keynote Speaker: Chris Brogan

2012 Biennial Highlights Video
JCC Association Staff: Arnie Sohinki

Convention Concludes